Honda expects a surge in 2008

According to John Mendel, executive vice president of operations for American Honda cars, and Japanese auto makers expect sales to increase 3 to 5%, despite expectations for the market flat year 2008.
during Mendel visit Detroit in the capital of the American automobile industry, he said, sales of light vehicles in in 2008 will be around 15.3 million units. Comparing unit sales projected for this year of $ 16.3 million, it is far lower.
the new and improved Honda - Accord and corporate responsibility in raising the total car sales by auto makers 3.1% to $ 1.4 million from these sales units.
aside strengthening, Honda expects that the Honda Pilot, its new three - side pocket and the Charter Honda secondary benefit of a written agreement will be followed and corporate responsibility - v.
" we have not let our foot of the gas product development side, Mendel said " .
mendel also said that his company can closely appeal to consumers through the production of more fuel-efficient vehicles just in time when oil prices continuously increasing.
" when fuel prices is an issue with consumers, and I think we benefit even more because either lead or are among the leaders in every segment of the segments where we compete, " Mendel said.
according to Eric merkle, director of forecasting for IRN Honda sales expectations for the coming year is realistic. IRN company predicts that next year, and in the light of overall vehicle sales will be around 15.5 million units.
for merkle, sales are not prone to go slow with the American economy. Consumers belong to a higher economic class. Also, Honda is not a player in the full size truck segment production so that it can go affected Landing housing market.
" I think they probably will be a leader in gaining market share, " merkle said. " I would just say that the 3% to 5% growth & quot; " auto makers in the coming year would be enormous. & Quot;
although sales have been good for Honda this year, the luxury of painting, Acura (product the quality of reception scrutiny Acura CL dried) is not selling like the mother brand. Acura sales were down by 10.8% to far.
making Acura luxury brand certified to be compatible with BMW, Lexus, Mercedes and Honda is one of the biggest priorities, says Mendel. He added that the company is finding ways to restructure its landmark. Open studio design new Acura California earlier this year was Honda Acura first step of the renaissance. " That the next logical step is to start to see some products flowing through, " said. lakendra evangeline



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